Outreach and Marketing Specialist (Summer Student Position)

eMERGE Guelph Sustainability
Term (Duration): 
Outreach and Marketing Specialist
(Summer Student Position)

eMERGE Guelph is a local not-for-profit organization that helps people reduce their impact on the environment. It is building a roadmap to fight climate change in Guelph by energizing the community to commit to achieving 100% renewable energy by 2050. Our flagship program the Home Tune-up offers residents a free one-hour consultation with a trained advisor helping empower residents to decrease their home's consumption and cost of energy and water bills. (https://emergeguelph.ca/)

The Outreach and Marketing Specialist will develop, coordinate and implement campaigns (social media and traditional) focused on increasing participation in the Home Tune-Up program and 100 Renewable Guelph projects - aimed at encouraging the people of Guelph to commit to 100% renewable energy (100RE) by 2050.

1. Promote environmental sustainability and clean technology
2. Maintain and develop organizational network to find opportunities to promote projects and services.
3. Investigate possible campaigns that engage vulnerable populations such as low-income individuals and families
4. Coordinate outreach at environmental and community related events that raise awareness and increase 100RE commitments
5. Use tabling at summer festivals and events to promote 100RE and other eMERGE programs
6. Identify new marketing opportunities
7. Provide reports on outreach and increased participation
8. Facilitate the design and implementation of media strategies and goals, compile and monitor statistics for the eMERGE website, newsletter, and social media and make recommendations for improvements.
9. Coordinate the editorial process for all communications and printed materials, including (but not limited to) press releases, blog/opinion pieces, newsletters, e-mail alerts, leaflets, posters, etc.
10. Oversee and evaluate market research and adjust strategy to meet changing market conditions
11. Establish and maintain a consistent corporate image throughout all promotional materials and events.
12. Understand the rapidly changing media environment and identify opportunities for the organization to improve our reach.
13. Facilitate print projects with outside agencies and printing shops
14. Set up a succession plan to continue to work once the work term is done
15. Manage multiple concurrent projects and successfully meet deadlines
16. Work both collaboratively and independently
17. Work with other staff to establish evolving brands and graphic standards

Successful candidates will possess some or all of the following:
? A passion for sustainability; a knowledge of current affairs in the energy sector is a plus;
? Experience with social media tools such as Facebook, Twitter, Mailchimp, Instagram, etc.;
? Relevant educational, work and/or volunteer background;
? Strongly self-motivated and ambitious;
? Team oriented player;
? Strong interpersonal and communication skills.

Academic background in these types of post secondary programs would be a strong asset
? Environmental Studies - strong understanding of energy and climate change
? Business and Marketing - understanding sales and marketing strategies and techniques to effectively sell our service
? Communications, Public Relations, Journalism - understanding up to date communications messaging to affectively promote a service

This position is pending funding approval from the Canada Summer Jobs Program. To be eligible the applicant must:
? Be between 15 and 30 years of age at the start of employment;
? Be a Canadian citizen, permanent resident, or person to whom refugee protection has been conferred under the Immigration and Refugee Protection Act2;
? Be legally entitled to work in Canada in accordance with relevant provincial or territorial legislation and regulations.
This is a full time summer position for approximately 14 weeks. Occasional evenings and weekend availability is essential. Pay rate is $14.00/hour plus 4% vacation pay.

Recruitment and Diversity
eMERGE Guelph Sustainability embraces diversity and is committed to creating an inclusive workplace, welcoming applications from all qualified persons.
In keeping with our commitment to equity and diversity we welcome and encourage applications from persons with disabilities, indigenous peoples, visible minorities, women and persons of any sexual orientation or gender identity.

Date Posted: 
Fri, Apr 5 2019
Job Location: 
$14.00/hour plus 4% vacation pay
How to Apply: 
How to Apply

Please submit
o Via email sent to info@emergeguelph.ca
o One pdf document including all three items listed below.
o This file must be received before 6:00 pm on Tuesday April 23, 2019
o The Subject line should read 'Outreach and Marketing Specialist '
1. Cover letter - Only applicants that confirm in their cover letter that they meet all of the requirements of the Canada Summer Jobs Program (above) will be considered.
2. Resume
3. Writing assignment (300 words maximum) - Answer the following question to the best of your ability:

"Why should someone commit to achieving 100% renewable energy by 2050?"
Submissions must be received before 6:00 pm on Tuesday April 23, 2019
Only those selected for interviews will be contacted. No inquiries please.

About eMERGE
eMERGE fights climate change.
We do this by helping people reduce energy and water use. Promoting smart behaviour, policy and improved efficiency helps Guelph build a road map to beat climate change and achieve 100% renewable energy by 2050. This has the added benefit of a healthier community and a more resilient local economy that can save people money.
Tue, Apr 23 2019
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