The Working Centre - Job Search Resource Centre

                                                                                                   

Marketing and Web Coordinator
Date Posted: March 3, 2010
Employer: Alternatives Journal
City: Waterloo
Type: Full Time
Wage:
Description: This job opportunity is available through the support of the YMCA Youth Eco Internship Program ( http://www.yeip.ca/ ) Must be under 30 years of age and be currently unemployed to qualify. Please visit the YEIP website to determine whether or not you are eligible before applying.  
 
ALTERNATIVES JOURNAL  
 
Published since 1971, Alternatives Journal is Canadas leading environmental magazine, fostering discussion and empowering readers with information to create a sustainable future.  
Each issue investigates a particular theme related to the environment be it ecological, social or political. Six times a year, we offer cutting-edge analysis that blends perspectives from across Canada and around the globe.  
 
JOB DESCRIPTION  
 
The successful candidate will work with Alternatives Audience Development Manager in these areas:  
Web and Marketing  
# Post updates on the Alternatives Journal website add new issue table of contents, online stories, manage blog entries, archive stories etc.  
# Provide website maintenance, in terms of graphic and other features  
# Provide web analysis and reporting on web traffic and online subscription rates  
# Stay informed of current online trends, and implement new opportunities to increase subscription sales and market the magazine online, including e-marketing and social media applications (Facebook, Twitter and cross-promotional opportunities)  
# Help develop other revenue streams for the Alternatives website, including traditional advertising possibilities, affiliate programs and other sponsorship marketing and links  
# Assist with other marketing and communications materials, such as e-newsletter, direct mail letters and subscriptions flyers, and Alternatives event posters/brochures  
# Other web and marketing duties as required  
 
Education Project  
# Assist with the development of an environmental education section on the Alternatives Journal website, which may include:  
- A database of all Canadian University and College environmental programs and descriptions, with information on how to apply, deadline dates, contacts etc.  
- News about specific funding possibilities in these areas, such as environmental scholarships, bursaries and grants  
# Encourage university and college instructors to use Alternatives for course text and/or use specific articles for course readings  
# Encourage other Canadian university groups to use Alternatives to enhance their environmental education  
# Research and assist in establishing sponsorship opportunities related to environmental education initiatives  
# Assist editors with creating Alternatives annual environmental education print issue  
 
QUALIFICATIONS  
# A strong interest and background in environmental issues and ideas  
# Experience in communications, marketing, public relations and/or journalism  
# A proactive self-starter with proven customer service skills  
# Knowledge of social media applications on the web preference will be given to those with web editing and online blog/publishing experience  
# Preference will be given to candidates with any experience using graphic design applications (e.g. Photoshop, Illustrator, InDesign) and/or technical web skills (e.g. PHP, MySQL, JavaScript, CSS programming, Drupal)  
# Excellent organizational skills  
# Ability to work both independently and with a team  
# Professional demeanor in all communications  
How To Apply: Please send your resume and a letter of interest to:  
 
info (at) alternativesjournal.ca  
 
No phone calls please.  
Note that only candidates selected for interviews will be contacted.  
Deadline: March 31, 2010
Jobs are posted on The Working Centre's web site as a service to employers and job-seekers. Please apply directly to the employer as specified in the posting. If you want to speak to an employment counsellor at The Working Centre for assistance with your job search, please call us at 519-743-1151, or request an appointment at appointments@theworkingcentre.org.